It may be true that the best things in life are free, but the second best thing is definitely cheap makeup as good as the expensive options. Being a beauty editor allows you access to products and treatments that I otherwise wouldn’t dream of forking out for. But my ‘day-to-day’ beauty kit still features some humble staples, which means they stack up against the major leagues.
Being thoughtful about where you’re spending your money is important if you’re a beauty-addict, and there are some really great affordable products that perform really well, and in instances, better than the pricey alternatives. When we discover such a product, I believe it is my duty to share these modest legends with the world, so here are some of them, all for under $50:
If this foundation was a person, I would marry it. One word ladies: dewy. If your skin-care game is aggressively on point, then there shouldn’t be a reason to pack on a super full-coverage foundation day to day. During the week I still want to have the rich-bish glow and Loreal Infallible Pro Glow gives it to me, but at a fraction of the price. I love the evened out effect it gives me with hardly any product, whereas the blotchy pigmented bits and weird shadows are brightened, and it lasts all day! Foundation should be seen and not felt, and this lightweight formula is my workday go to.
Of all my many (many) beauty indulgences, I’ve always managed to save on mascaras. While I’m sure there are some high-end options out there doing some pretty incredible things to people’s lashes, I’ve just always found that there are cheaper options willing to do the same amount of work, for a smaller cost. Maybelline New York Lash Sensational is one of them. This formula will have your lashes almost touching the brow bone by the time you’re done with it.
This is a product that delivers on its promises. If setting spray is designed to set makeup, then look no further than this bottle of liquid to get the job done. It also comes in a matte alternative, but I’m all about the dew and the dewy finish is on fleek.
Dig into the new body butter to hydrate dry skin through the colder months. The whipped body butter melts in skin-deep giving your skin an overall healthy glow. Instead of lanolin and beeswax, the formula includes our favourite ingredients rich shea and cocoa butter, leaving you nourished head to toe without any greasy residue. Hallelujah to supple skin without that greasy feeling.
Lit from within, lit from without it really doesn’t matter, this highlighter is just one word; lit.
I know I keep harping on about this product, but seriously, if you’re a platinum blonde and don’t own this, just, what are you doing? If beauty is pain, then being platinum blonde is basically the equivalent of the masochism Olympics. It’s like having a prized show poodle on top of your head, and unless you have a few extra hundred floating around every two weeks for regular salon visits, you’re going to want to get your mitts on this purple goodness ASAP. Put this on your brassy locks, leave for a few minutes, and voila, your blonde hair is restored to its former glory.
If you’re someone with limited times in the morning this product is for you! I honestly just swipe this quickly through my brows and it instantly gives them a realistic, feather-like fill! The claw-like shape of the head means it doesn’t create a block-like colour, and I have been using this religiously since I received it.
If you bring up a ‘favourite concealer’ debate, it will spark political-like levels of passion. I’ve been using Maybelline New York Fit Me Concealer for a few years now, she’s trusty, she’s always there for me, and she brightens up those under eyes like no one else I’ve ever known.
This lip emollient-based balm with give your lips a long lasting translucent shine, as well as being super hydrating.
*Give the facial sprays a rest already!!!* Over my dead body! Perfect for a quick refresh, anytime, anywhere.
Revlon PhotoReady Candid Foundation is the latest innovative foundation to bless our shelves, and we mean BLESS. Containing the antioxidant and anti-pollutant power of Vitamin E, plus anti-blue light ingredients to help protect skin from daily environmental stressors. A creamy, buildable formula that delivers medium-to-full coverage and a natural finish, it’s available in 16 skin tone matching shades.
Imagery sourced from Farmers or from respective websites.