Who let the dogs out?
Emporio Armani, that’s who! Corralling the cutest of canines for their latest campaign, the luxury fashion house presents a playful new take on the idea of glamour. A pillar of the brand beloved for its chic tailoring and timeless take on trends, traditional glamour is both summoned and subverted, with our favourite four-legged models placed front and centre to evoke old-school charm, balanced out by an electric equilibrium of contrasts.
If you can take your peepers off the pups for a moment, you’ll discover a womenswear collection built around a series of gorgeous silhouettes that celebrate femininity for a new era. Plunging necklines receive a refreshing twist, exposing the back rather than the decolletage, while dazzling details capture Emporio Armani’s updated and unapologetic MO.
In true Emporio Armani fashion, legs are a focal point whether decisively on display or accentuated via flattering curved trousers. Jackets boast peaked shoulders, rewriting the rulebook of utility dressing with an undercurrent of gentle strength.
The menswear offering is grounded in grey, punctuated by touches of bold colour to create a visual symphony that’s engaging in its variety. Detailed macro and micro-patterned fabrics are mixed and matched, adding a sense of the modern dandy to oversized coats, strong-shouldered jackets and collarless shirts. Finally, wide-leg trousers are worn over high sock boots for a streamlined figure that’s both masculine and ultra-modern.