Sporty luxe is a timelessly cool aesthetic, and right now, it’s having more of a moment than ever. adidas is a frontrunner in this area, with their Originals range being a favourite amongst the street style set.
Finally, adidas is opening an Originals store in Auckland. The Britomart storefront will be Originals' only physical retailer in the country. Located at 60 Galway Street, it is designed to replicate a street neighbourhood, following the same international Originals flagship store format.
In celebration of the opening and relaunch of the timeless adidas Originals 'Icons' range, we shot some of our favourite pieces on Originals lovers Jupiter Project’s Marty and fashionista Gracie Taylor.
Check out the shoot below:
Grab the pieces from:
adidas Originals Britomart
60 Galway Street, Britomart
Photography by Jono Parker.