Cadence is helping women understand their bodies with supplements that actually work—and taste good too

There’s a new name in women’s wellness worth knowing: Cadence, the supplement brand co-founded by advocate and author Jess Quinn and product development leader Katherine Douglas. It launches with a clear purpose—to support women in understanding their bodies earlier, not only once things become unmanageable. And crucially: the products are both delicious and effective. I’ve been trying them for a few weeks now, and they’ve seamlessly become part of my morning routine.

The idea was sparked by Jess’s own health journey—a long search for answers that eventually led to an endometriosis diagnosis. The personal impact was significant, but the response she received when she shared her story was even more telling. ‘I was flooded with messages from women who had been through really similar experiences and were all suffering in silence,’ she says. ‘It made me realise how common our experiences are, yet how isolated we can feel in them.’

Katherine’s history echoes that frustration. She first sought help for severe period pain at 14 and waited nearly 15 years to be taken seriously. In that time, she discovered the support she needed by self-funding appointments and expensive supplements—a reality she knows most women shouldn’t have to face. ‘I wanted to take the products that helped me and make them more accessible,’ she says. ‘Because I know I’m not the only one who’s had to fight for answers.’

That shared determination shapes every part of Cadence. Science is respected, not sidelined—ingredients are used at researched therapeutic doses, not just sprinkled in for aesthetics. But intuition and lived experience are given equal weight. ‘We asked ourselves: what really helped us?’ Jess says. ‘We didn’t want to throw random stuff in a pretty bottle. It had to work.’

The three-piece launch is intentionally focused. Cycle Sister supports smoother, more regular cycles with ingredients that target hormonal balance and PMS. Inositol Doll helps with cravings, metabolism and ovarian function—a daily ally for those navigating blood sugar swings. And Grateful Guts, their probiotic-herbal blend, is for the kind of digestive discomfort women are taught to shrug off. Both founders call it their current favourite: Katherine says she looks forward to its lemon-ginger flavour each morning, while Jess describes finally experiencing pain-free regularity after years of distressing gut issues.

What feels refreshing is the tone: no euphemisms, no polite distancing. Cadence uses the language of real bodies—bloating, cravings, bathroom troubles—because these are everyday experiences, not secrets. ‘We won’t shy away from words or conversations often seen as taboo,’ Jess says. ‘People shouldn’t feel like they have to whisper about the symptoms they live with.’

Education plays a leading role, too. Their sister platform, The Cyclist, exists to help women advocate for themselves earlier—to be proactive, not reactive. As Jess puts it: ‘We’ve been conditioned to put others before ourselves. Often it’s not until our body is screaming that we finally listen.’

Ultimately, support is the metric that matters most to them. Not trends, not rapid scale—the individual messages from women who feel better in their own skin. ‘Hearing that something we made is helping someone—that’s everything,’ Katherine says.

Cadence’s philosophy is soft but firm: trust your gut, follow your intuition, and don’t give up when you’re searching for answers. And in a landscape that has too often asked women to minimise what they’re feeling, that sentiment alone feels like a meaningful shift.